Wednesday 21 May 2014

Using An Internet Marketing Company To Assess Oculus VR

By Robbie Sutter


Recently, Facebook announced to the world that it had purchased Oculus VR, the company responsible for the virtual reality project known as the Oculus Rift. Even though the gaming-virtual reality headset appears to be a unique prospect, the news of the acquisition in question garnered a tremendous response on the Internet, for better or worse. It seems as though there has been quite a mixed reception to the news and I believe that an Internet marketing company has the capability to make sense out of all of this.

Amongst the many criticisms that I have seen, in regards to the Oculus VR being brought out by Facebook, is that social media will become even more of a priority. It's important to keep in mind that the Oculus Rift is, first and foremost, a video game device. Gamers and those in the video game industry were the ones who backed this project to begin with. It's clear that there is concern over whether or not the Oculus Rift will become more focused on networking. Can an Internet marketing company offer a different take?

Kickstarter was the reason why so many people knew about the Oculus Rift and, by proxy, had the opportunity to back the project. Many individuals put forth tremendous amounts of money into it, which goes without saying. However, the fact that Facebook practically took over the project left a lot of backers wondering whether or not they had wasted their time. However, given the fact that these people will still be given their rewards, it's not like they were cheated out of something that they were promised in the first place.

In my mind, firms along the lines of fishbat will be able to see many more positives, instead of negatives, that can come about as a result of this. Keep in mind that Facebook is one of the most financially able companies, which means that those very finances can play into the Oculus Rift's development. Who's to say that it cannot come about at a quicker rate? What this means is that the release of this device will come about and make people happy sooner, which is a point that an Internet marketing company can state.

While it's understandable that people have been apprehensive about Facebook's acquisition of Oculus VR, are these concerns entirely legitimate? Keep in mind that the Oculus Rift itself is an impressive piece of technology; it won't get anywhere unless it has enough financial backing tied to it. The Oculus Rift is, from my experience, one of the most engaging digital experiences seen in quite some time. The purchase of the company by Facebook will, likely, lead to a number of positives seen in the long run.




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