Tuesday 20 May 2014

Have You Heard About Google Moving Universal Analytics Out Of Beta?

By Amar Khan


If you're in the online marketing loop, then you have probably heard about Google moving Universal Analytics out of beta. This was so popular when it originally came out in October, 2012 that thousands of people asked to be a part of the beta. Some people got in. A lot of others did not. There was no rhyme or reason as to who was accepted. Part of that Google magic. Anyway, everyone who was rejected back then, rejoice now, because now is your chance to use Universal Analytics!



If you're not sure what it is, or if you've been living under a rock in the online marketing spheres, Universal Analytics is a brand new facet of Google that gives you super important and helpful information about who is visiting your site. Not just that, but also how you can better market to them.

People I know who have been using the beta say that they have seen huge improvements in audience interaction and attracting new visitors, who turn into customers and clients. If that doesn't excite you in online marketing, then I don't know what will.

Now that it's out of beta, just about anyone can sign up. If you were already in beta, they assure everyone that the same level of service will be forthcoming, even as they deal with the influx of new signups. So, it's great for everyone! Google has a great track record in customer service, so I don't think that's anything people have to worry about.

It's gonna be a new world in online marketing, partly in thanks to Universal Analytics. It's gonna be also really exciting to see how the road changes from here on out. Let us know how it works out for you! We are certain that you will not be disappointed in the results you get.

Universal Analytics will be available to Premium users along with other features. You can however use Universal Analytics without upgrading to a Google Premium account. You should however consider investing in a Google Premium account if you mostly use the Internet to market your products. Universal Analytics is probably the best tools available for analytics. You can now get some useful data on Smartphone and tablet users to get a better idea of how efficient your outreach strategies truly are.




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