If you're looking to develop a search engine optimization strategy, understand that content is the name of the game. One of the best sources of content, as anyone that specializes in Long Island SEO can attest, is the blog. To say that this section of any website matters would be an understatement, so it's important to never delete it. Here are 3 reasons why this should be followed, no matter what industry the website in question is associated with.
If you've been thinking about taking your website's blog down, refrain from doing so, partially due to the content that it offers. Let's say that you've spent a year or so publishing weekly posts; you're looking at considerable content that would be lost if the blog were taken down. According to fishbat, not to mention other authorities on marketing, search engines value content. This is just one benefit that a blog section brings to the table.
It's also worth maintaining a blog because of the links that you've undoubtedly built over the years. If there's one truth that remains about SEO, no matter how much it's changed over the years, it's that links are still crucial. You'll want to continually build them, so when blogs are deleted without any preparation, there are many links that become lost as well. The more links that are rendered null and void, the less of an impact one's SEO strategy will have.
Outside of technical SEO, maintain a blog means that you'll always provide website visitors with reasons to come back. In many cases, if someone visits a company's website, they'll find what they need and not come back. A well-maintained blog will have new content to provide, which means that user engagement will remain consistent. This will have an SEO impact as well, which is all the more reason to keep up with this routine.
Let's say that, through human error or some unforeseen circumstance, that your website's blog section is taken down or deleted. If this happens, you run the risk of losing ample SEO progress, from the content that you're published up until that point to a considerable drop in search engine rankings. Needless to say, it will be difficult for the general public to find you online. These reasons should be enough to convince you to maintain your blog.
If you've been thinking about taking your website's blog down, refrain from doing so, partially due to the content that it offers. Let's say that you've spent a year or so publishing weekly posts; you're looking at considerable content that would be lost if the blog were taken down. According to fishbat, not to mention other authorities on marketing, search engines value content. This is just one benefit that a blog section brings to the table.
It's also worth maintaining a blog because of the links that you've undoubtedly built over the years. If there's one truth that remains about SEO, no matter how much it's changed over the years, it's that links are still crucial. You'll want to continually build them, so when blogs are deleted without any preparation, there are many links that become lost as well. The more links that are rendered null and void, the less of an impact one's SEO strategy will have.
Outside of technical SEO, maintain a blog means that you'll always provide website visitors with reasons to come back. In many cases, if someone visits a company's website, they'll find what they need and not come back. A well-maintained blog will have new content to provide, which means that user engagement will remain consistent. This will have an SEO impact as well, which is all the more reason to keep up with this routine.
Let's say that, through human error or some unforeseen circumstance, that your website's blog section is taken down or deleted. If this happens, you run the risk of losing ample SEO progress, from the content that you're published up until that point to a considerable drop in search engine rankings. Needless to say, it will be difficult for the general public to find you online. These reasons should be enough to convince you to maintain your blog.
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