Thursday 24 October 2013

How To Rank Higher On Google

By Marcus Ryan


One of the most important steps before optimizing a website for search engines is doing your keyword research properly for the particular search keywords you want to rank for. Do extensive keyword research on exact matches for keyword phrases you are looking to get traffic from, and insert those keywords into your website's content to rank high on search engines. This article will give you a good breakdown on search engine algorithms and concepts which can help you optimize your site.

Writing the content of your site is crucial to getting indexed for the keywords you want, this is even more important in the homepage of your website because web crawlers land on this page first. The content of your homepage should be around 500-1,000 words and we recommend that you add your main keyword at least 2-3 times to get your site indexed a lot faster.

Anchor texts are also important, your anchor texts should be composed of relevant keywords that will build backlinks to your site and help you rank for those specific search terms. However keep in mind you should always have a good balance in your anchor texts profile, meaning linking to your main keyword too much could hurt your website.

If you have a blog we recommend you work on optimizing every aspect of your post, that includes meta tags, tittles and even URL's. Better optimized URL's will help search spiders crawl your post a lot easier. Adding your targeted keyword to your post's URL is always a good idea.

Ranking on the search engines has many benefits, for example you will automatically be light years ahead of your competition and this can be especially true if you have a local business and your site is ranking top 10 on Google. We really hope these tips helped you in some way and that you know have a better understanding of what's working now with SEO.




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