Friday 1 March 2013

Professional Article Marketing Strategies to Help You Find Success

By Xiuxiu Konghi


It has been known for a few years that the face of article marketing has changed, dramatically, and you have to do things differently, now. The more exposure you have, then that is only a good thing in terms of traffic.

Learn to look beyond merely putting your written content on your site because there is more you can do. This is a more advanced approach to your business, and it involves being open to publishing elsewhere but in addition to on your own site. Your task is to search for and find appropriate online magazine sites that will accept content.

If you publish articles online, there's a good chance that at some point, someone has used it without permission. Swiped content is a particular problem if you regularly submit to article directories. By taking the right approach, though, it's sometimes possible to take advantage of this practice and actually gain from it. Anytime you find an instance of someone using your content without including a link, send them an email. Let them know that you're aware of the situation, but be courteous with them. First of all, inform them that if they want to use your articles they must publish the resource box or a link; then tell them that you'll be glad to supply them with articles consistently if they agree to this condition. The alternative is to simply remove the offending article from their site; otherwise, let them know you're prepared to file a DMCA notice that could get their site taken down.

If you write articles, then you already understand the need to produce it and get it done fast. Writing a quick outline for articles or blog posts is essential to get the content written quickly. Once you have done this then you will naturally become more adept with the process. Of course you will start with the idea, and then you build your points in the article. If you have a stand to take, then you will need to make a thesis statement followed by support. Understanding the proper structure for articles will give your content greater cohesiveness.

Diversity in your marketing and advertising is one of the key components to a strong marketing effort.




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