Wednesday, 10 April 2013

Determining the best debit order strategy for your small business

By Tim Smart


Many businesses do not know the key benefits of utilizing a debit order service to get hold of funds from their debtors, let alone which debit order strategy would be the best for their requirements.

Having dealt with many companies payment collection strategies I will make an effort to clarify why you should be utilising debit order as favored payment collection means for your enterprise as well as which debit order method would be most appropriate for your market and kind of customers.

Lets start with what a debit order is:

A debit order is an instruction that a bank account or even bank card owner provides a business to collect money directly from their bank account. The procedure by which an individual provides this instruction is by completing a written or verbal (generally telephonic) debit order instruction. Digitally signed mandates could become an option in the foreseeable future as PASA is investigating their use.

A debit order, as we talk about it in South Africa, can be referred to as a direct debit in several parts of the world. For additional info on direct debits please visit the appropriate Wikipedia website.

In South Africa there is usually two types of debit order. Electronic Funds Transfer (EFT) and Early Debit Order (EDO) which may further be broken into Authenticated Early Debit Order (AEDO) together with Non-authenticated Early Debit Order (NAEDO).

EFT debit orders follow EDO debit orders if processed by way of the standard financial debit order batches. Both AEDO and NAEDO debit orders run in a randomised fashion prior to EFT debit orders and allow creditors the same opportunity to acquire cash from their customers.

NAEDO debit orders were created in 2006 due to a National Credit Act initiative and enable creditors to collect up to R5,000.00 in the most honest approach possible.

It is very important to realize that regular EFT debit orders allow for recovering as much as R500,000.00 per debit instruction.

EFTs are typically less costly than AEDOs and NAEDOs but do not include the capability to keep track of a customer account/credit card for as many as 32 days. If funds would arrive in the account inside the monitoring period, all these funds can be available for collection by the party initiating the debit.

Some short cases to explain where EFT and NAEDO debit order collections would be made use of:

1. An investment company desperate to collect an additional payment from one of their investors would most likely make use of an EFT debit order since the chance of the customer having funds available for collection is extremely high. The total to be collected would also many times exceed the R5,000.00 NAEDO restriction and price of the collection would have been a point to consider.

2. Insurance agents recovering a monthly payment from one of their clients for funeral cover would be better off utilising a NAEDO debit order run. The probability of this consumer possessing available funds is quite low and tracking will likely be helpful to monitor the clients bank account for if cash do show up (ordinarily their monthly wage).

Any micro loan merchant would be better off employing NAEDO since they deal with clients who usually do not have money obtainable within their accounts especially on the traditional debit collection dates. It's fairly evident since these persons might have a history of seeking credit and might have several debit orders to several debt collectors going off on the same day. It is because of this that the randomisation of NAEDO transactions can become an essential advantage of make sure each creditor has a similar chance of getting paid.

On the other hand any service provider will probably choose EFT as their desired debit order method because they keep some kind of control over their consumer in the form of ending/suspending service in an effort to obtain payment. Service providers also usually do not supply any credit conditions and payment is conducted on a monthly basis.

I realise there are several scenarios and edge conditions which could warrant a service provider or creditor choosing to start using either EFT or EDO debit orders but will delve into these circumstances in more detail in my next article.




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