Monday, 21 October 2013

Updating The Speed Of Your Website

By Franklin Skribbit


One of the greatest marketing points of your website is how fast it loads. Everywhere you look, internet providers are bragging about the speed of their connections.

It's one of the only draws to internet access. For over a decade, consumers have been looking for something faster and more powerful than before.

These people dream of creating stunning and iconic imagery, thinking, "If only I had the natural talent to artistically create something like that." Yet these dreams are never fulfilled because the individual has already sold themselves short, miss-attributing a lack of skill and knowledge as a lack of ability.

It's sad to watch that potential fade, especially since they likely have the ability within them that could have made them not only able to do the work, but become very successful at it. They key is not focusing on the elements that keep you from the profession, but instead noticing the ones that make you perfect for it.

There are at least two distinct talents that could qualify you to become a graphic arts professional. Learn about each one and see if you have the potential to make it in this creative field.

The first talent found in the graphic arts field is the ability to manipulate already created images. Some people have the incredible ability to (1) appreciate the beauty of an image, and (2) arrange text, objects, and other items around those images to create a more spectacular image.

A 300 x 500 sized slot for a picture doesn't need a 1,400 x 2,300 sized picture. On the bare-boned edge, it needs to be only 300 x 500.

Second, clean up your coding. Remove extraneous spaces, unnecessary tags, white space, and other "extra" coding that will take some time for the browser to read.

The second talent is the ability to create images from nothing. These are the artists that you traditionally think would be good in the graphic arts profession.

You ask them to draw a bird, and they'll have realistic sketches of a pelican, penguin, and pigeon on your desk within twenty minutes. These people have the gift of artistry and they create beautiful things.

Give them a pen, pot of clay, or camera and they'll produce something truly beautiful in no time at all. These don't always have the ability to lay out their images in a beautiful and useful way though.

Others simply don't want to do it, preferring to create rather than arrange. Hence they belong in the graphic arts profession, but they are incomplete on their own.

Fourth, limit your use of flash. Flash additions take up a lot of space. Although they add a beautiful element to your website, the file sizes are too bulky to be useful. They slow down loading time. Not to mention, they hurt you from an SEO standpoint. Google cannot read text in a Flash element. It therefore can't rank you high or low. You lose an opportunity to grow.

Fifth and finally, reduce the number of things you load from an outside server. The more reliant the page is on another server for information, the slower the website and the more likely it is to fail. It's like trying to get a timely news article to the press, but having to get the CEO of Apple, Bill Gates, and the President of the United States on the phone for approval. The requests can take a long time.

You just will have to find out how your talents fit into the larger picture. As soon as you do that, you can begin making your way toward a fully realized, successful career in graphic design.




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