Sunday, 11 June 2017

360 Video Content: 4 Benefits That Long Island Advertising Agencies Shed Light On

By Arthur Williams


If there's one thing that Facebook and YouTube have in common, it's that they've been able to bring 360 video to the forefront. The fact that they can offer various perspectives is what most people appreciate about them. For business owners across the board, you may be curious to know why any Long Island advertising agency would recommend 360 video creation. These are just 4 reasons why you should keep them in the back of your mind.

First and foremost, 360 video yields a sense of versatility that other forms of content may not have. Let's say that, for the sake of argument, that you're at a trade show. You may be responsible for recording video footage. In order to get as much footage as possible, it would make sense to implement 360 video. Any Long Island advertising agency will be able to agree, but there are other reasons why said content matters.

360 video content is effective in terms of how well it engages people, too. When you're watching a video, you may be curious to know how the setting looks from other perspectives. This type of content gives the viewer more control, meaning that they will draw more attention to the brand being showcased. Companies the likes of fishbat will tell you that this is a benefit that matters.

Targeting is another reason why 360 video content should be utilized. To be more specific, you can tailor your videos to certain audiences, increasing the likelihood of people viewing your content. As a result, they may be more inclined to invest in whatever it is you're trying to sell. If you feel like you're going to have trouble appealing to certain groups, 360 video will have you covered.

You may also be surprised by the amount of money that you can save by implementing 360 video. If you were to record footage, chances are that you would need multiple cameras. Needless to say, this can be quite expensive. Fortunately, 360 video only requires a single camera, which considerably reduces expenses on your end. Regardless of the industry you're in, saving money is of the utmost importance.




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