Friday 10 June 2016

Marketability Becomes Increased With Virtual Tours For Real Estate

By Sharon Evans


Very often, real estate brokers find themselves touring prospective properties with their clients only to discover that these visits don't convert to sales in many cases. In doing so, they waste their time, as well as the time of their clients. This time also equals money lost, as they are, in addition to using their time unwisely, are also spending money on their gasoline and putting unnecessary mileage on their vehicles. Below, learn about the increased marketability with virtual tours for real estate.

Such a tour can turn everything around for both the client and the real estate agent. If a visit is not converted to a sale, then the agent is not compensated. Luckily, the Internet has changed so many things about how property is sold and purchased.

Going online, clients can see whatever properties are for sale. They can use their own judgment regarding whether they actually want to visit the property or just neglected altogether. So, virtual tours have to be absolutely fabulous in order to pre-sell a property.

Recording the property from the right angle and using the best lighting can lure buyers into a visit. Doing it right can easily convert visits to a sale. Certainly, it is the broker who has to make this investment, but it is a well worth the investment that pays itself off.

Imagine the possibilities of showcasing a property in this manner! There are no ugly surprises that will rear their heads, nor will there be frustration on the part of buyers who are continuously wasting their time visiting unattractive properties that don't suit them. Keep in mind just how time consuming personal visits can be. Today's online marketing tools allow potential buyers to step indoors of homes that interest them, without having to even move from their own desk.

So, potential buyers can shop in the middle of the night, as it suits them. Like this, it becomes less frustrating for vendors who are continuously opening their doors to strangers. Moreover, professional brokers can use their time more wisely to increase their own revenues. That said, an impeccable job on the virtual tour needs to be done.

The tour should include both the interior and exterior of the home, providing full insight to the viewer as he or she were visiting physically. So, that video should be of the highest quality possible, with in-depth coverage. It should reveal all the elements and aspects of the property to the point where they seem real.

This can compress the amount of properties a buyer can see on a given day. In doing so, a few can be saved in order for a real physical visit because the buyers can see elements in the property that attract them and their lifestyle. High-quality videos provide a 360 degree view of the property with the capability of zooming in to different areas. There is lots of competition with regards to this superior method of showing properties, so it has made the prices more reasonable of late.




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