Friday 8 March 2019

3 Keyword Density Guidelines Long Island SEO Experts Follow

By Arthur Williams


Are you looking to make search engine optimization a key component of your marketing strategy? If so, it's important to know what goes into keyword density. Anyone that's an expert in Long Island SEO will recognize this term, as it will allow them to create content that not only gets read but results in higher rankings. For those that are curious to learn more, read on. The information that you see here can make all the difference from an SEO perspective.

The definition of keyword density is the number of times a specific keyword is used, be it in a news article, website copy, or anything else that can be used for business purposes. As you may imagine, density varies depending on the type of content that's being produced. For a 100-word blog post that uses a specific keyword 3 times, the density would be 3 percent. A 500-word column where a keyword is used 20 times would have a 4 percent density. For the best results, here are the 3 top rules that you should follow.

To achieve the ideal keyword density, don't simply stuff desired terms into your content. While this might have been common years ago, SEO best practices have changed to the point where such an endeavor can now penalize those that take part. Writing should be done with human readers in mind, which the likes of www.fishbat.com will strongly attest. This will result in content that reads better and has a greater impact on search engine results.

Next, place your keywords in the right spots for the greatest SEO outcome. Not only should your desired term be seen in the body of your content, but it should have a presence in the title of said content as well. Anyone that's well-versed in SEO will tell you that, since keywords are used sparingly, they should be utilized at the opportune moments. This is another rule of keyword density that business owners should follow.

Though it's important to use the right keywords, it's even more vital to create high-quality content. After all, this is what will provide the value that your audience is looking for. In fact, one of the reasons why low-quality content is created, from an SEO standpoint, is that there is too much of a focus on "keyword stuffing," which is a practice that should be avoided. The better your content, as far as value is concerned, the better it will perform.




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